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Plymouth property agents welcome new transparent pricing policy


Estate agents in Plymouth have welcomed news that Rightmove is no longer accepting property listings which do not have a specific price.

Lang Town & Country has sold more homes than any other estate agent in Plymouth for three years in a row.

To us, though, it’s not just about the number of houses we sell. Our clients’ needs will always be at the forefront of everything we do.

We pride ourselves on our integrity, reliability and responsibility when dealing with your most prized asset – your home.

This, in turn, has led to an increase in the number of positive reviews, of which we are hugely proud.


What has changed on property websites?

The change by Rightmove is being done to meet new material information rules from National Trading Standards’ Estate and Letting Agency Team (NTSELAT).

It means online property listings must have prices attached. Estate agents can no longer include terms like ‘offers invited’ or ‘price on application’.

The council tax band or rate and tenure information (for sales) must also now be included.

Property website changes “a step in the right direction”

Paul Preen, Managing Director of Lang Town & Country, says: “We’re one of the longest-standing firms of independent estate agents in Plymouth.

“For nearly 30 years we have successfully guided clients through the house buying and selling process time and time again.

“As an estate agent, we know how important it is to build and maintain trust with our clients. Being transparent about house prices is a key part of that.

“We take pride in the straight-talking advice we give, offering professional advice for those when they need it.

“This latest rule change by Rightmove and other property portals is another step in the right direction.”


A “major milestone” for the property industry

James Munro, head of the NTSELAT, says this rule change represents “a significant first step to defining what constitutes basic material information”.

He also sees it as a “major milestone on the road to mandatory disclosure of all basic material information, including factors that are specific – but significant – to individual properties”.

It represents the first phase of a partnership by the NTSELAT, industry leaders and the UK’s major property portals, to define what constitutes material information for property listings.

This has been developed in response to estate and letting agents’ requests for clarity on what information should be disclosed as standard when marketing a property.

Part A of this three-phase project includes information that is considered material for all properties.

A further two phases are being developed, which will incorporate further material information such as restrictive covenants, flood risk and other specific factors that may impact certain properties.

David Cox, Rightmove’s Legal and Compliance Director, says: “It’s been really encouraging to see that more than 80% of all property listings on Rightmove now include the tenure of a property.

“This is up from 70% last year before we started to encourage more agents to add this information to help with National Trading Standards’ initiative.

“We hope that having an industry-agreed official list of material information will better help agents know exactly all the info they need to add when they’re advertising properties.”

If you’re thinking about selling your home, your first step should be to get it valued. Get in touch here for a FREE valuation and we’ll be here to help you every step of the way.

How do I get in touch with Lang Town & Country?

Please do contact us and we’ll be more than happy to offer advice and a free valuation of your home.

Plymouth Sales – 01752 256000 /

Plymstock Sales – 01752 456000 /

Waterside Office – 01752 200909 /

Lettings – 01752 201010 /

Land & New Homes – 01752 278499 /

We look forward to hearing from you!

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